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Architectural visualization in real time,
Architectural visualization has the power to move an audience, whether that audience is the design client,
potential clients or future tenants.
When he can actually try out the design, he is more likely to interact,
collaborate and comment long before the final version, giving him a sense of contribution.
In addition to providing the designer with confidence that the design is really what the audience wants.
How can a customer really experience the design?
New developments in 3D architectural visualization provide interactive and immersive presentations to the design community.
The simplest of these new media is the real-time collaborative view, where the designer and client can roam and explore the design together on the screen,
with visuals that rival those of traditional viewers.
This cooperation can be between both of them in the same room, or with each of them in different cities or even countries.
The designer can also give his clients remote viewers so they can review in internal meetings.
This step is a quick move into virtual reality,
where the same design can be easily converted into a ready-made VR experience.
Virtual reality can be a powerful way to engage others and really make them see what a designer has
created, thanks to the strong level of immersion it provides.
Architectural visualization in real time
These types of projects and many more will be explored and discussed at the Build Architecture event on November 2, 2021, hosted online by Epic Games.
Many forms of real-time media are made possible by real-time rendering in Unreal Engine.
The designer can immediately begin to explore the design in 3D,
by importing his 3D CAD file into the Unreal Engine.
With the addition of advanced rendering tools such as ray-traced lighting, optimization, and high-resolution textures,
Unreal Engine becomes a professional rendering tool for architectural visualization.
Firms such as Zaha Hadid Architects, HOK and Foster + Partners are using real-time visualization in real time to produce immersive and interactive experiences for their clients.
For example, ZHA currently imports most of its projects into the Unreal Engine as a base,
and creates real-time tools for review and presentation.
ZHA has also produced a real-time real estate component, giving clients the opportunity to design their own holiday homes based on pre-set options.
ZHA will present some of its projects in real time at the Build Architecture 2021 event,
demonstrating how it can leverage real-time rendering to produce beautiful visuals and engage clients.
Companies like Buildmedia have taken it a step further with the development of digital twins.
Architectural visualization in real time
Even with the kinds of large and complex 3D models required for digital twins and smart cities,
Unreal Engine can import data efficiently.
Unreal Engine importer supports native files from Revit, 3ds Max, SketchUp and many more,
improving the files as they are imported.
For the constant streams of data that the digital twin needs for updates, Unreal Engine comes with an easy-to-use scripting system called Blueprint that enables the designer to set up these advanced functions without programming.
A Blueprint script can also be set up to collect data for later analysis.
Many studios, such as HOK, also use Twinmotion for real-time visualization.
Twinmotion is a popular choice for beginners in this field with its easy-to-use interface.
Another common workflow consists of starting projects in Twinmotion,
then importing them into Unreal Engine when more advanced tools are needed.
But real-time visualization isn’t just for big teams, as many smaller studios use Unreal Engine and Twinmotion to impress customers and win jobs.
Together, these teams will meet at the Build Architecture 2021 event,
where these companies will showcase the incredible images they’ve created using real-time tools,
and the interactive and immersive experiences they’ve created.
There will also be a whole bunch of ‘development galleries’ so you can meet the presenters and ask them about their projects and all things in real time.
