THERE BE

THERE BE

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THERE BE
Exhibition / 2021
“Park Sohee,” a botanical designer who suggests “Elle Travaille”s own empirical sentiment across the boundaries of genres such as art, exhibition, and brand.
“Ha soomin,” creative director who leads “Grove,” which is at the center of trends such as fashion brands, magazines, and media with extraordinary colors and senses.
Floral designer “Lim Jisook” who creates a new perspective of “Saison Fleurie” with various experts and the public at home and abroad through flowers.

The exhibition will showcase another concept of Flower Installation based on one of the series of New Media Installations by Creator Group IVAAIU City, in cooperation with three florists, Park Sohee, Ha Soomin, and Lim Jisook, who have vivid colors.

Low and secretive Kumho-dong space, which has been in the bathhouse for 15 years and church for 20 years. Along with the three florists, artists of various personalities, including space, installation, music, video, photography and graphics, gathered. They exchange inspiration from this mysterious space and build something together in their own ways.
The audience faces the beauty that they have never seen in a strange place, and hopes that it will be a time to reflect on their respective meanings. Working together to achieve good. there be.

– Project THERE BE

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DAZED KOREA

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VOGUE KOREA

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Creative directed by THERE BE
+ saison fleurie _ yim jisook
+ elle travaille _ park sohee
+ grove _ ha soomin
+ photo _ hong kiwoong
+ scent _ conte de tulear
+ film _ 57studio
+ space _ geumho alver
+ sound _ jetset trash
+ communication _ retrokit 
+ structure _ ivaaiu city
+ visual _ superkomma

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