RIMAR and Hilton Sign Agreement for New Hotel in East Riyadh

RIMAR Real Estate has signed an agreement with global company Hilton to develop a hotel under the Hilton Garden Inn brand, strengthening its presence in hospitality and integrated community development, according to a joint statement.

Part of East Riyadh Development Strategy

The statement noted that the agreement is part of RIMAR’s strategy to transform East Riyadh into a leading residential and service destination through integrated projects covering hospitality, retail, community services, and vital infrastructure.
The Hilton Garden Inn development is part of the Riyadh Grove project, one of the most prominent modern residential plans in terms of infrastructure quality and urban planning depth.

Hotel Facilities and Hospitality Experience

The hotel will feature 160 rooms and suites, along with facilities including a restaurant, fitness center, and a 100-square-meter meeting room, enhancing the stay experience for business travelers and families.
It is located on the Riyadh-Dammam Road, a key corridor linking industrial areas, government offices, and growing residential centers.

Executive Comments

Bassam Boudi, CEO of RIMAR, stated:
“Developing the Hilton Garden Inn is a key addition to our strategy of building integrated urban ecosystems in East Riyadh.”

Carlos Khniser, Hilton’s CEO for Development in the Middle East and Africa, added:
“Saudi Arabia is one of Hilton’s fastest-growing hospitality markets, and this project will deliver a modern model of convenient and contemporary stays in East Riyadh.”

Creating an Integrated Urban Environment

The statement highlighted RIMAR’s ongoing negotiations to open a specialized healthcare center and partnerships with educational institutions for international and private schools, along with launching retail and service components within Riyadh Grove, including Square Mall, a fuel station, and a service hub.
These initiatives aim to promote the “integrated neighborhood” concept, enhance quality of life, and make East Riyadh an attractive area for living, hospitality, and investment, aligning with Vision 2030.

Hilton’s Expansion in Saudi Arabia

Hilton continues its expansion in the Kingdom with over 21 operational hotels and 83 projects under development, aiming to surpass 100 hotels in the coming years, reflecting the strength of the Saudi hospitality market.

✦ ArchUp Editorial Insight

RIMAR Real Estate’s collaboration with Hilton to develop a Hilton Garden Inn in East Riyadh exemplifies a Contemporary integrated urban development model, where hospitality, residential, and service infrastructure converge to shape a cohesive urban ecosystem. Situated along the strategic Riyadh-Dammam corridor, the 160-room hotel enhances Material Expression and Spatial Dynamics by embedding high-quality urban design within an emerging metropolitan fabric. However, questions of contextual relevance emerge as the project must harmonize with existing neighborhoods, infrastructure capacity, and local community needs to avoid creating isolated enclaves. Yet, the initiative reinforces functional resilience by combining hospitality, retail, and civic amenities, reflecting an architectural ambition where strategic partnerships and multi-layered urban planning coalesce to foster sustainable, investment-ready neighborhoods aligned with Vision 2030 objectives.