Spring is a time for rebirth, for the shedding of old skin and fresh beginnings. Anyone who has spent the last few months hopping across the globe for in-person fairs can testify to the fact that this seasonal renewal trend did not skip the architecture and design industry. Loaded with post-pandemic energy and a desire to catch up on all that’s been missed due to Covid-19, organisers, attendees and exhibitors were adamant to mix things up in 2023.
Koelnmesse was no exception. Not only did the organisers of imm cologne defy expectations by pushing the fair to a spring slot from 4 to 7 June, they also saw an opportunity to finally implement format changes that they had been contemplating well before the world shut down for the larger part of three years.
One of the biggest came in the form of a revamped