CIFF Guangzhou is a notable trade show that carries out a major role in the global industry, with the focus of the event being “Design Trend, Global Trade, and Full Supply Chain.” It is instrumental in aiding the international trade of Chinese furniture, while also pushing for accelerated design advancements and fulfilling the lofty goal of granting international brands access to the massive Chinese market. Additionally, the platform is honing in on the integration of offline and online marketing for efficiency’s sake, with the Canton Fair Complex in Guangzhou Pazhou welcoming 4,000 exhibitors during the event, enabling entrepreneurs to encounter vendors, products, and solutions that meet the diverse standards of their requirements.
CIFF Guangzhou additionally provided a platform to join online and physical elements, offering special meetings for direct exchange between international customers and companies identified based on special specifications both in person during the event and virtually throughout the year. At the 53rd CIFF Guangzhou in 2024 (information concerning 2023 instalment found here), two distinct phases featuring an upgraded floor plan, in correlation with the 830,000 square metres allocated, will be enacted to accommodate the masses amounting to 380,000 guests.
The first phase, from March 18 to 21, 2024, focuses on home furnishings.
In Area A of the Canton Fair Complex, the Home Furniture sector will be given substantial attention. Five pavilions will showcase the latest trends in home furnishings for interior designers and professionals from all over the world. Furthermore, in 8 pavilions of Area B, the Sofa & Bed theme will take the spotlight. Featuring established brands sought after by international buyers for their production, OEM/ODM services, and “one-stop” solutions. Displaying a total of 600 exhibitors spread across 150,000 square meters. And occupying 17 pavilions in Areas C and E (PWTC Expo) is the Dining & Living sector. Its products and services are specifically tailored for international buyers.
One of the largest exhibitions in Asia devoted to interior decoration and home textiles is the Homedecor & Hometextile sector with 700 exhibitors and 85,000 square meters of exhibition space. Its new 8 pavilions in Area D are ready to draw in international traders, retailers, designers, and decorators. Home accessories, decorative lighting, ceramics, glassware, paintings and illustrations, home textiles, curtains, carpets, bed linen, cushions and more. Lastly, the Outdoor Furniture, Sunshade, and Leisure sector—the largest and most professional event of its kind in Asia. For outdoor furniture, garden tables, chairs, sunshades, leisure equipment, and decorations, primarily for export. It features 300 exhibitors occupying 5 pavilions in Area B.
The second phase, from March 28 to 31, 2024, will highlight the Office and Commercial Space.
Covering over 240,000 square meters, CIFM/interzum Guangzhou 2024 is the world’s largest exhibition to display furnishing and design products for offices and businesses. Eight new pavilions in Area D, along with all 13 pavilions in Area A and 3 pavilions in Area B. It will showcase systems and seating for workspaces, trends and solutions for offices, public spaces, educational facilities, and commercial establishments. Moreover, furniture for healthcare and the needs of the elderly. 24 pavilions in Areas B and C are organized to present over 1,400 Chinese and international brands. Also, the most innovative technologies, machinery, materials, surfaces, and components necessary for the production of increasingly innovative and intelligent furniture. These exhibits are tailored to designers, international trade professionals, and contractors.
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