Frieze Seoul is scheduled to return in 2024 for its third iteration, which will again be held in COEX in the bustling Gangnam district. The fair is a well-known occasion on the world art calendar, offering a vibrant setting for the celebration of Asian and international art.

Event Overview

Frieze Seoul 2024, which is being directed by Patrick Lee, will feature a diverse range of contemporary art, showcasing the rich diversity and cultural vibrancy of the art world. September 6–8 is when the fair will take place in 2024.

Focus Asia

The curated section “Focus Asia,” which is devoted to up-and-coming galleries that have been in operation for no more than 12 years, is new to this year’s edition. This section attempts to highlight ten of these galleries, giving new perspectives and avant-garde creative expressions from across Asia. “Focus Asia” will feature:

• Emerging Galleries: A selection of 10 galleries established within the last 12 years.
• New Talent: Presentations by up-and-coming artists, offering fresh perspectives and experimental approaches.
• Diverse Artistic Practices: A variety of mediums and styles, reflecting the evolving landscape of contemporary Asian art.

Highlights of Frieze Seoul 2024

• Exhibitions: Showcasing artworks from a range of established and emerging artists, with a special emphasis on Asian creativity.
• Art Talks: Conversations with artists, curators, and industry leaders discussing current trends and future directions in art.
• Special Projects: Site-specific installations and performances that engage with the fair’s environment and audience.
• Networking Opportunities: Connecting collectors, gallery owners, artists, and art enthusiasts from around the globe.

With its continued success in bridging the gap between the Eastern and Western art markets and promoting a global discussion via the power of art, Frieze Seoul 2024 is poised to become a major event for contemporary art in Asia. Come explore innovative art, meet up-and-coming artists, and take in Seoul’s dynamic cultural scene with us at COEX.

Finally, find out more on ArchUp: