Museum of Jesus’ Baptism Planned at Bethany Beyond the Jordan

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A new cultural and spiritual landmark is being prepared on the eastern bank of the Jordan River. The Museum of Jesus’ Baptism, scheduled to open in 2030, will rise next to the UNESCO World Heritage Site of Al-Maghtas. This site is widely recognized as the location of Christ’s baptism.

A Gateway to the Pilgrimage Route

The museum is envisioned as both a symbolic and physical threshold leading visitors from the preserved wilderness into the historic waters of the Jordan. Its design will frame the journey toward the river. It will offer a contemplative space that narrates the history and significance of baptism in Christianity through architecture, exhibition, and landscape.

Archaeological remains and preserved landscape at Bethany Beyond the Jordan, near the site of Jesus’ Baptism.
View of the preserved wilderness and archaeological structures at Bethany Beyond the Jordan, setting the context for the planned Museum of Jesus’ Baptism.

Setting and Scale

Planned within the Baptism Development Zone master plan, the facility is expected to welcome 400,000 to 450,000 visitors annually. With a budget of around $30 million, the museum will combine exhibition spaces with pathways. These pathways will be integrated into the surrounding landscape, reinforcing the site’s character as a place of pilgrimage and reflection.

Timeline

Concept proposals are due to be revealed in fall 2025, with construction set to begin in the following years. By 2030, the museum is intended to open as part of the commemoration of the 2,000th anniversary of the baptism of Jesus Christ.

Stone ruins and heritage markers at the Baptism Site in Jordan
Detail of the stone remains at the Baptism Site, reflecting the historical layers that will inform the design of the Museum of Jesus’ Baptism.

✦ ArchUp Editorial Insight


The article introduces the Museum of Jesus’ Baptism as an architectural endeavour linking the sacred Jordan River landscape with a ritual pilgrimage experience. The imagery conveys a restrained use of earth-toned materials and minimal massing. This allows the surrounding wilderness to remain central. Yet, questions emerge regarding the museum’s capacity to address visitor flow and long-term sustainability in such a fragile environment. While these aspects remain underexplored, the initiative marks a significant cultural step. It positions architecture as both a narrative frame and a spatial gateway for a site of enduring spiritual relevance.

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