¿Qué es soñar despierto? Si me preguntaran esto, te contestaría que es la respuesta de la mente y el corazón a lo que quisieras ver realizado. Es alcanzar nuevas visiones y darle sentido a tu propio inconsciente, comunicarte contigo mismo y tu visión del mundo. Ser actor y escritor de tu propio universo y explorar un poco más allá de los bordes que nos pinta la vida.
A todos nos ha ocurrido alguna vez en medio de un sueño que nos decimos: “Esto no puede ser, debo estar soñando” pero, ¿qué si pudieramos difuminar con el dedo esos límites de la realidad? Ese pequeño momento donde todos intentamos hacer algo imposible en la vida real es un reflejo de que no sólo estamos hechos de carne y hueso, también de sueños y llevamos un pequeño universo que nos acompaña cada vigilia, porque sería una lástima desperdiciar nuestra vida y vivirla sin soñar, porque la lucidez es solamente el primero de los umbrales que podemos transpasar, siendo que hay muchos más por explorar.
Desarrollo
Snapping nace como un proyecto interactivo entre los videojuegos y el diseño con un transfondo orientado al Mindfulness. El enfoque busca reflejar y esparcir la idea de soñar más, aún siendo conscientes. Incluso si en estos tiempos se dificulta un bienestar integral, con estas ideas en mente, esta experiencia brinda un momento de relajación y despeje al usuario por medio de una corta sesión de actividades que incentivan al juego y mejora de ánimo, auxiliando así de forma pragmática al cuerpo, mente y espíritu.
El resultado es una identidad visual que proyecta una dosis de imaginación y sentido entusiasta de lo que es soñar; Es una invitación a tu niño interior a ser libre a través de colores mate y brillantes, degradados, ilustración y textura que complementan la experiencia multisensorial.
FOTOGRAFÍA Y MOTION GRAPHICS: JESSICA BUSTAMANTE ESTRATEGIA, COPYRIGHTING Y VOZ DE MARCA: ALONSO RODRÍGUEZ ARTE Y DISEÑO 3D: LUIS MENCHACA PR: JESÚS ZAPATA
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After a successful Kickstarter campaign I ordered cast copies of the original prototype.I had to process around 50 mechs plus their Calaveritas by myself.There was three different limited editions that I offered at Kickstarter, all of them designed and self made at my own studio, here you have the results.Initial render and final product comparisonVAPOR…
┃陽明實驗山屋 YANG MING MOUNTAIN LAB|視覺形象系統 ┃陽明山原名草山,氣流爬坡凝結的雲霧、混合硫磺味的蒸氣、整片山頭的青綠芒草,形成了台北人對於陽明山的第一印象。YANG MING MT. LAB的品牌識別經視覺轉化呈現山嵐霧氣依稀透出的山影。「漸層」、「詩性」、「實驗」,從陽明實驗山屋作為起點,打造國家公園的專屬識別,結合色彩計畫的制定,延伸出未來一系列開展的品牌周邊。▧ 整體設計規劃 |格式設計▧ AD |王耀邦(格子)▧ D|劉子琳、鄒昀達、吳柏翰
CANNION – Neckarpark StuttgartIn 2020 we were commissioned by unit III consulting on behalf of FAY Projects GmbH with the marketing visualizations for CANNION – Neckarpark Stuttgart.With the design by caspar. Architects a lively disttrict was to be created – the focus being on the unity of people, nature and city as well as sustainability.The…
Recycling Aluminum in Contemporary DesignIn recent years, the use of sustainable materials has become common in contemporary designs, aiming to reduce environmental impact. In this context, recycled aluminium stands out as an ideal option in furniture manufacturing. Aluminium boasts a…
After a successful Kickstarter campaign I ordered cast copies of the original prototype.I had to process around 50 mechs plus their Calaveritas by myself.There was three different limited editions that I offered at Kickstarter, all of them designed and self made at my own studio, here you have the results.Initial render and final product comparisonVAPOR…
┃陽明實驗山屋 YANG MING MOUNTAIN LAB|視覺形象系統 ┃陽明山原名草山,氣流爬坡凝結的雲霧、混合硫磺味的蒸氣、整片山頭的青綠芒草,形成了台北人對於陽明山的第一印象。YANG MING MT. LAB的品牌識別經視覺轉化呈現山嵐霧氣依稀透出的山影。「漸層」、「詩性」、「實驗」,從陽明實驗山屋作為起點,打造國家公園的專屬識別,結合色彩計畫的制定,延伸出未來一系列開展的品牌周邊。▧ 整體設計規劃 |格式設計▧ AD |王耀邦(格子)▧ D|劉子琳、鄒昀達、吳柏翰
CANNION – Neckarpark StuttgartIn 2020 we were commissioned by unit III consulting on behalf of FAY Projects GmbH with the marketing visualizations for CANNION – Neckarpark Stuttgart.With the design by caspar. Architects a lively disttrict was to be created – the focus being on the unity of people, nature and city as well as sustainability.The…
Recycling Aluminum in Contemporary DesignIn recent years, the use of sustainable materials has become common in contemporary designs, aiming to reduce environmental impact. In this context, recycled aluminium stands out as an ideal option in furniture manufacturing. Aluminium boasts a…
After a successful Kickstarter campaign I ordered cast copies of the original prototype.I had to process around 50 mechs plus their Calaveritas by myself.There was three different limited editions that I offered at Kickstarter, all of them designed and self made at my own studio, here you have the results.Initial render and final product comparisonVAPOR…
┃陽明實驗山屋 YANG MING MOUNTAIN LAB|視覺形象系統 ┃陽明山原名草山,氣流爬坡凝結的雲霧、混合硫磺味的蒸氣、整片山頭的青綠芒草,形成了台北人對於陽明山的第一印象。YANG MING MT. LAB的品牌識別經視覺轉化呈現山嵐霧氣依稀透出的山影。「漸層」、「詩性」、「實驗」,從陽明實驗山屋作為起點,打造國家公園的專屬識別,結合色彩計畫的制定,延伸出未來一系列開展的品牌周邊。▧ 整體設計規劃 |格式設計▧ AD |王耀邦(格子)▧ D|劉子琳、鄒昀達、吳柏翰