LG Equal

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Equal (2022)
equalizer-combined speaker

Equal์€ ๋‹ค์–‘ํ•œ ์žฅ๋ฅด์˜ ์ฝ˜ํ…์ธ ๋ฅผ ๋„˜๋‚˜๋“œ๋Š” Z์„ธ๋Œ€๋ฅผ ์œ„ํ•œ ์ดํ€„๋ผ์ด์ € ๊ฒฐํ•ฉํ˜• ์Šคํ”ผ์ปค์ž…๋‹ˆ๋‹ค.
๊ธฐ์กด ์ดํ€„๋ผ์ด์ €์˜ ์‚ฌ์šฉ์„ฑ์„ ๊ฐœ์„ ํ•œ ์ปจํŠธ๋กค๋Ÿฌ๋กœ ์ฝ˜ํ…์ธ ๋งˆ๋‹ค, ์žฅ๋ฅด๋งˆ๋‹ค ์–ด์šธ๋ฆฌ๋Š” ์‚ฌ์šด๋“œ๋ฅผ ์‰ฝ๊ฒŒ ์„ค์ •ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹
EQUAL is an equalizer-combined speaker for the Z generation that crossing various genres of content.
With a controller that improved the usability of the existing equalizer, you can easily set the sound for each content and genre.

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Problem
๋ชฐ์ž…๋˜๋Š” ํ™˜๊ฒฝ์„ ์œ„ํ•ด ๋‹จ์ˆœํžˆ ์ข‹์€ ์Šคํ”ผ์ปค๋งŒ์„ ์‚ฌ๋Š” Z์„ธ๋Œ€
์ฝ˜ํ…์ธ ๋ฅผ ์†Œ๋น„ํ•˜๋Š” ๋งŽ์€ Z์„ธ๋Œ€๋“ค์€ ๋ชฐ์ž…์„ ์œ„ํ•œ ํ™˜๊ฒฝ์„ ์กฐ์„ฑํ•˜๊ณ  ์‹ถ์–ดํ•ฉ๋‹ˆ๋‹ค.
ํ•˜์ง€๋งŒ Z์„ธ๋Œ€๋Š” EQ์— ๋Œ€ํ•ด์„œ ์ž˜ ์•Œ์ง€ ๋ชปํ•˜๋ฉฐ ๋˜ ๋‹ค๋ฅธ ์Šคํ”ผ์ปค๋งŒ์„ ๊ตฌ์ž…ํ•˜๋Š” ๋ฐฉ์‹์œผ๋กœ๋งŒ ์˜ค๋””์˜ค ํ™˜๊ฒฝ์„ ๋งŒ๋“ค๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
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โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹Generation Z buys only good speakers for an immersive environment.
Many Generation Z who consume content want to create an environment for immersion.
However, Gen Z is not familiar with EQ and is only creating an audio environment by purchasing another speaker.

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Insight
์ง๊ด€์ ์ธ EQ๋ฅผ ํ†ตํ•ด ํ’๋ถ€ํ•œ ๋ชฐ์ž…ํ™˜๊ฒฝ์„ ๋งŒ๋“ค๋‹ค
์ •๋ง ์ข‹์€ ์Šคํ”ผ์ปค๋ฅผ ์‚ฌ๋Š” ๊ฒƒ๋งŒ์ด ํ•ด๋‹ต์ผ๊นŒ์š”?
EQ๋Š” ์†Œ๋ฆฌ๋ฅผ ์ž์‹ ์˜ ์ทจํ–ฅ๊ณผ ํ•„์š”์— ๋”ฐ๋ผ ์†Œ๋ฆฌ๋ฅผ ๋ฐ”๊ฟ€ ์ˆ˜ ์žˆ๋Š” ๊ธฐ๋Šฅ์„ ์ง€์›ํ•ฉ๋‹ˆ๋‹ค.
๋‚ด๊ฐ€ ์ฝ˜ํ…์ธ ๋ฅผ ๋ณด๋Š” ๋‹ค์–‘ํ•œ ์ƒํ™ฉ์—์„œ EQ๋ฅผ ํ†ตํ•ด ๋ชฐ์ž…๋˜๋Š” ํ™˜๊ฒฝ์„ ๋งŒ๋“ค ์ˆ˜ ์žˆ๋‹ค๋ฉด ๋” ๋‹ค์–‘ํ•œ ์„ ํƒ์ง€๊ฐ€ ์ƒ๊ธธ ๊ฒƒ์ž…๋‹ˆ๋‹ค.
โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹

โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹Create a rich immersive environment through intuitive EQ
Is buying a really good speaker the only answer?
EQ supports the ability to change sounds according to your taste and needs.
If I can create an immersive environment through EQ in various situations where I watch the content, there will be more diverse options.
โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹

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Equal์€ EQ ์ธํ„ฐ๋ž™์…˜ ์ปจํŠธ๋กค๋Ÿฌ, ๊ทธ๋ฆฌ๊ณ  ์ปจํŠธ๋กค๋Ÿฌ์™€ ํ˜ธํ™˜๋˜๋Š” ์Šคํ”ผ์ปค๋กœ ์ด๋ฃจ์–ด์ ธ ์žˆ์Šต๋‹ˆ๋‹ค.
ย Equal ์ปจํŠธ๋กค๋Ÿฌ๋Š” ์ƒํ™ฉ์— ๋งž๊ฒŒ ๋‘๊ฐ€์ง€ ์ธํ„ฐ๋ž™์…˜์œผ๋กœ ์†Œ๋ฆฌ๋ฅผ ์กฐ์ ˆํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
Equal consists of an EQ interaction controller, and speakers compatible with the controller.
ย the Equal Controller can adjust the sound in two interactions to suit the situation.

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Scenario 1
์–ด๋ ค์šด EQ๊ฐ€ ์•„๋‹Œ ์ง๊ด€์ ์ธ Equal์„ ํ†ตํ•ด ๋‚ด๊ฐ€ ์›ํ•˜๋Š” ๋ฌด๋“œ๋ฅผ ์‰ฝ๊ฒŒ ์กฐ์„ฑํ•˜๋‹ค.
โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹Easily create the mood I want through intuitive Equal, not difficult EQ.โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹

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Equal ์ธํ„ฐ๋ž™์…˜ ์ปจํŠธ๋กค๋Ÿฌ๋กœ ๋ฌด๋“œ๋ฅผ ์‰ฝ๊ฒŒ ๋ฐ”๊ฟ€ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
Equal interaction controller makes it easy to change the mood.

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Scenario 2
Equal์„ ํ†ตํ•ด ๋‚ด๊ฐ€ ๋ชฐ์ž…ํ•  ์ˆ˜ ์žˆ๋„๋ก ํŠน์ • ์†Œ๋ฆฌ๋ฅผ ์ž˜ ๋“ค๋ฆฌ๊ฒŒ ์กฐ์ ˆโ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹ํ•˜๋‹ค
โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹to adjust a particular sound well so that I can immerse myself through Equal
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์ฝ˜ํ…์ธ ์— ๋”ฐ๋ผย ์†Œ๋ฆฌ๋ฅผ ์กฐ์ ˆํ•ดย ๋‚ด๊ฒŒ ๋ชฐ์ž…๋˜๋Š” ํ™˜๊ฒฝ์„ ๋งŒ๋“คย ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
You can adjust the sound according to the content to create an environment where you are immersed in yourself.

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Equal์˜ ๋‹ค์–‘ํ•œ ์Šคํ”ผ์ปค ์‹œ๋ฆฌ์ฆˆ์™€ ํ•จ๊ป˜ Equal ์ปจํŠธ๋กค๋Ÿฌ๋กœ ๋‚ด ์ง‘ ์–ด๋””๋“  ๋ชฐ์ž…ํ•  ์ˆ˜ ์žˆ๋Š” ๊ณต๊ฐ„์œผ๋กœ ๋งŒ๋“ญ๋‹ˆ๋‹ค.
Along with Equal’s diverse speaker series, Equal Controller makes it a space where you can immerse yourself anywhere in your home.

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๋งˆ๊ทธ๋„คํ‹ฑ์„ ํ†ตํ•ด Equal ์Šคํ”ผ์ปค ์‹œ๋ฆฌ์ฆˆ๋“ค๊ณผ ์‰ฝ๊ฒŒ ํ˜ธํ™˜ํ•˜๊ณ  ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.
Magnetic makes it easy to use and compatible with Equal speaker series.

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Thank you

Designed by Yeojun Yun, Beomseockย Heo, Yerinย Yu andย Hyeyoonย Jung

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