Introduction to the IGPDecaux Graphic Award
Leader in outdoor advertising, IGPDecaux, is pleased to announce the return of the IGPDecaux Graphic Award for another year. Enter this prestigious competition to show off your creative skills on the theme of “Sustainable Living Spaces for the City and Its Citizens – Climate Action Edition.” Calling all visual and motion designers, art directors, 3D artists, illustrators, and copywriters.
Theme and Objective
The competition asks competitors to use their digital graphics skills to create digital interpretations of the theme for advertising posters. The main goal is to imagine sustainable living arrangements that support both climate action and urban ecosystems. The intention is to stimulate creative and significant designs that encourage sustainable urban life.
Visibility and Impact
The winning ideas will be exhibited in Italy’s Out-Of-Home communication locations by IGPDecaux, giving them a great deal of visibility. This gives participants a special opportunity to show off their ideas to a large audience, changing people’s opinions and advancing the conversation around sustainable urban living.
Eligibility and Participation
Professionals in a variety of creative disciplines are eligible to enter the competition, such as illustrators, copywriters, 3D artists, visual and motion designers, and art directors. It is encouraged of participants to use their abilities and viewpoints to produce unique and captivating digital graphics that relate to the sustainable living theme.
Submission Requirements
It is required of participants to produce digital graphics fit for use in advertising posters. In addition to being versatile enough to be shown in a range of Out-Of-Home advertising formats, the designs should successfully convey the idea of sustainable living environments. Original works produced especially for this competition must be submitted.
Evaluation and Recognition
The evaluation criteria for entries shall comprise creativity, originality, thematic relevancy, and visual impact. The ability of the winning designs to captivate viewers and deliver impactful messages about urban sustainability and climate action will be taken into consideration.
Conclusion
For creative professionals, the IGPDecaux Graphic Award is a great way to join the discussion on sustainable urban living. In addition to receiving praise for their efforts, designers and artists can actually influence public opinion and behavior about climate change in urban areas by taking part. Enter the competition to show off your originality and dedication to environmentally friendly living environments.
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